Storytelling - Storytelling is the story behind the brand that sums up the brand identity, idea, mission, and core values. By developing engaging and impressive storytelling, we will help to "attract" customers to the brand, create an emotional connection and a sense of belonging.
Brand Resonance - Define how customers feel and think about the product; meaning, response and relationship
Brand Differentiation - Positioning, Personality/Attributes, Brand promise, Archetype, Tone of voice
Brand Resolution - Vision, Mission, Values, Purpose, Value Proposition, Essence.
The logo is a symbol to identify your business
The logo is one of the key elements of branding. This visual brand mark may consist of a single symbol or a logotype with a tagline. While branding is a set of details, the logo is single and needs to be unique. It may identify the information about your company, which is why the logo needs to be to the point to best transmit the whole ideology of your company.
The more eye-catching the logo is, the more impact it will have on branding and brand recognition.
Through the “team as a culture” approach, NonGravity builds an effective branding campaign taking the project from ideation to implementation.
Thus, your brand’s successful social media campaign will be handled by a group of skillful and responsible professionals.
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